Answer
bluetoothctl
[bluetooth]#Power on
[bluetooth]#menu advertise
[bluetooth]# manufacturer 0x0077 0x12 0x34
[bluetooth]# name myDevice
[bluetooth]# back
[bluetooth]# advertise on
[bluetooth]# menu gatt
[bluetooth]# register-service e2d36f99-8909-4136-9a49-d825508b297b
[bluetooth]# yes
[bluetooth]# register-characteristic 0x1234 read
[bluetooth]# 0x12
[bluetooth]# register-characteristic 0x4567 read,write
[bluetooth]# 0x34
[bluetooth]# register-application
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