Laird Connectivity is now Ezurio
Simplify Auracast and LE Audio Implementations with Aurawave
Join Ezurio and Cloud2GND for an in-depth look at Auracast™ and the new opportunities Bluetooth® LE Audio is creating across commercial and industrial markets.
Published on April 23, 2025
May 15, 2025
11:00 AM ET / 10:00 AM CT / 8:00 AM PT / 4:00 PM GMT
Duration: 1 hour
Summary
Join Ezurio and Cloud2GND for an in-depth look at Auracast™ and the new opportunities Bluetooth® LE Audio is creating across commercial and industrial markets. This session will introduce Auracast as a core component of LE Audio, discuss its origins in hearing aid technologies, and explore its rapid expansion into public broadcast use cases. We’ll also touch on current FCC mandates, current Bluetooth SIG marketing efforts, and the broader landscape shaping market adoption .
The session will then focus on the technical realities of implementing LE Audio, from codec licensing and software maturity to hardware demands and ecosystem readiness. Ezurio and Cloud2GND will present Aurawave, a complete development platform featuring the BL5340 and BL5340PA modules, ready to accelerate prototyping and deployment. Attendees will see how Aurawave bridges the gap between concept and scalable product, with real-world examples focusing on the Auracast Source use cases including Public Announcement Systems, Hearing Assistance Systems, and Multilingual Broadcasts.